
Amazing Results
{Ai}
is a Japanese character pronounced "i" with the definition of Love.
i-Straight (Also known as Love-Straight), is the safest and most
effective system for straightening the different types, conditions, and
textures of light curls to the most stubborn kinky hair type.
The
i-Straight formulas contain natural oils, ceramide and other
ingredients to breakdown the bonds. At the same time, it gives the hair
back its natural resources and proteins to give the hair a more
brilliant natural shine with silkier texture.
Benefits:
The I Straight System (Thermal Reconditioning) is a permanent hair
straightening system that utilizes 3 solution strengths, each tailored
for different cases. Whether the difference is in hair texture, curl
type, and condition (such as highlighted, bleached, or even pre-relaxed
hair types) there is a solution to meet the specific needs of each
individual. The solutions (No. 1 relaxers) can also be inter-mixed
with each other to form a custom strength depending on the condition of
the hair. The solutions (No.1) are cream-based for easier application
and to prevent the relaxer from dripping down to the scalp area. As
with all hair chemicals, if it touches the scalp, breakage can occur.
The I Straight formulas contains negative ions in the relaxer
(solution 1) and positive ions in the neutralizer. This will create a
stronger bond to restructure the hair properly and to keep the hair
healthy, moisturized, and vibrant.
One of the best benefits of
using the I Straight System is Ceramide. Ceramide is a natureal
resource that is part of your intercellular bonds to keep the integrity
of the hair and fortifies the cuticles to keep the hair soft, natural,
and healthy. Ceramide is used as a substitute for silicone types
commonly used in the relaxer. Other products currently in the market
utilize Dimethicone, a common Silicone by-product, to coat the hair for
artificial shine and smoothness. However, after the Dimethicone has
been bonded to the hair, (with the use of a hot iron) it will
eventually dry or break off, taking the cutilces along with it. The
result is damaged hair in the long run or reverting curls.
For appointments contact:
Janine Howell
951 202-8188